Snappy
About the project
Snappy reimagines live streaming with clean, intuitive and efficiency-driven design. We simplified every interaction — from setup to engagement — allowing users to go live or watch broadcasts in seconds.
Website
/01 About
A modern video streaming platform that empowers creators
and rewards their
efforts
The app allows creators to easily
monetize their content
/02 Branding
The logo is inspired by the universal "Play" symbol representing motion and creativity. Its fluid triangular shape reflects the dynamic flow of live content, while the purple gradient symbolizes emotion, innovation and digital impulse.
This uniqueness combines playfulness and professionalism, appealing to both streamers and viewers.
/03 User Research